Social Media Optimization is a set of methods for generating publicity through social media, online communities and community websites. The focus is on driving traffic from sources other than search engines, though improved search ranking is also a benefit of successful SMO. Important types are
Social Bookmarking
Social bookmarking began as a way for people to keep their bookmarks accessible online and share them with other users. Bookmarks are given “tags” to label and organize them. The tags describe the main topic of the content. For example, this article might be tagged “website promotion,” “social bookmarking” and “tagging your articles.” You are getting a good one way backlinks(get links from other popular websites) from other sites in a powerful way when you submit your website and articles to social bookmarking sites.If you use all of the most popular social bookmarking sites, you’ll have dozens of one-way backlinks instantly. The search engines will automatically see your website as valuable, and rank it higher than others.
Social Bookmarking is the best way to increase the traffic (visitors visit your site and go) in your web site. How? Your site will become to first page in social bookmarking sites and it will have more visitors when the visitors click your site.
Top 6 Social Bookmarking to Make Your Site Popular:
Social Networking
Social networking is all about communication. People with common interests are able to share information with each other via a huge variety of social networking sites, sites created specifically to make sharing, communicating, and creating information as simple and efficient as possible.
Examples for Social Networking Sites:
Blog
A blog is look like as small website, usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in reverse-chronological order. Blog can also be used as a verb, meaning to maintain or add content to a blog.
How to index a new blog by search engines?
You should submit a blog to the search engines. Most people who use the search engines don’t look past the first 3 pages (screens full) they get as a search result, after typing their search key words. – if that far. And it’s not easy to get your blog onto those first 3 pages.
1. Go to www.google.com and click on the "Business Solutions" link near the bottom of the page.
2. Then find the "Webmaster Central" link and click on that.
3. Next, open a "Google Webmaster Tools" account.
4. Once your account is setup, click on "Add a Site" and follow the instructions. If you get confused, use their "Help".
5. Make and submit a site map in XML format. This site map shows Google all your pages, so that the Googlebot can soon "crawl" them all and not miss anything. To make your site map, just do a Google search on "google site map" and use one of the free services that you find. These free services will make you a site map file, called "sitemap.xml" for you to download to your computer.
6. Then upload your “sitemap.xml” site map file to Google, using Google Webmaster Tools. Google Webmaster Tools will tell you if your site map was successfully uploaded. Soon, your blog will be in Google’s index.
7. You can submit it in other social networking sites to get it is the professional way to the new blog or site will index by search engine.
1. Go to www.google.com and click on the "Business Solutions" link near the bottom of the page.
2. Then find the "Webmaster Central" link and click on that.
3. Next, open a "Google Webmaster Tools" account.
4. Once your account is setup, click on "Add a Site" and follow the instructions. If you get confused, use their "Help".
5. Make and submit a site map in XML format. This site map shows Google all your pages, so that the Googlebot can soon "crawl" them all and not miss anything. To make your site map, just do a Google search on "google site map" and use one of the free services that you find. These free services will make you a site map file, called "sitemap.xml" for you to download to your computer.
6. Then upload your “sitemap.xml” site map file to Google, using Google Webmaster Tools. Google Webmaster Tools will tell you if your site map was successfully uploaded. Soon, your blog will be in Google’s index.
7. You can submit it in other social networking sites to get it is the professional way to the new blog or site will index by search engine.
8. Submit your rss feeds in many Free or Paid Rss Directory. After this you will index your blog in search engine and also get visitors.
9. Update your blog monthly twice and again book marking them (or) edit the previous positing along with some new keywords then ping it. This is the cycling process for getting the organic traffic to the blogs, blog posts.
9. Update your blog monthly twice and again book marking them (or) edit the previous positing along with some new keywords then ping it. This is the cycling process for getting the organic traffic to the blogs, blog posts.
Forum
Forum is a place where people have the ability to start communication (in the form of threads) and reply to other people's threads. A member of the community in the forum posts a message, which is visible to everyone in that community. Once read, there is the option to post a reply, which can also be visible to the community. Thus, a discussion can build up without all users having to be online at the same time. Forum is also called different name as threaded discussions, discussion boards or discussion groups and conferences.
How to use Forum sites for promoting certain keywords?
1. You will create an account with your valid mail id in forum sites.
2. The forum site will send mail with a link to your mail id. You will see the page look like as the following image when you click that link.
3. Select edit your profile option and type your home page URL in
the Home Page URL text box then click the save changes button.
4. Click Edit Signature option. This option is used to create a back link to a certain keyword.
Examples for Create signature:
BB Code- [url= http://www.yourdomain.com]certain keyword[/url]
HTML Code- <a href=”http://www.yourdomain.com” title=”certain Keyword”>certain Keyword</a>
BB Code- [url= http://www.yourdomain.com]certain keyword[/url]
HTML Code- <a href=”http://www.yourdomain.com” title=”certain Keyword”>certain Keyword</a>
5. Save your signature andYou will see the signature at the end of your threads if post questions or post answers.
